Thursday 1 November 2012

SEO-PPC Marketing in Google, Yahoo

ppc improvement is that the procs of up keyword alternative,landing page ,ad teams and ad copy to spice up the come on investment(ROI) of your search engine-based ad campaigns.

Benifits & advanteges of ppc


  • Always vhoose appropriate profit-driven goals.
  • Set up ad groups with closeley related keywords.
  • Target campaigns and keywords to the right audienc.
  • Create goal-driven landing pages with clear calls to action that target your keywords directly and focus ont he intresets of potential visitors.
  • Write ads that feature your keywords .
  • Set bids to mmet realistic and profit driven goals.<br /><br />The main points are simple when if you target the right audience and do not spend more than you can afford then you will have a successful PPC campaign.
Landing pages square measure the destination for ads.When user lands when clicking on the ad.
Bids square measure typically known as most prices per clickor CPC\’s,bid you submit for a keyword is that the most you may pay to induce traffic.
The adveice during this topic can assist you rewirte your ad copy to spice up click-through rates(CTR\’s) and improvement landing pages to boost spoken language rates.Organize ad teams to extend the ovarall effectivness of your PPC advertising.These ways can generates a lot of leads and sale.
#Ads square measure typically known as cratives.So PPC advertising span many formats like text,image,video,mobile text and native business.
Ad teams square measure the got wind of with keywords and leyword phrases.

Disadvantage of ppc 
  • Not providing a controlled environment.
  • Not taking large enough samples.
  • Not using the most appropriate metrics to gauge success.
  • When you are experiment time to acquire the data you are trying to measure.



Wednesday 26 September 2012

Founder

SEO Founder  Danny Sullivan
Twitter Founder Michael Scott
Google Founder Larry Page & Sergey Brin
Yahoo Founder Jerry Yang & David Filo
Facebook Founder Mark Elliot Zuckerberg
Orkut founder Orkut Büyükkökten
Linkdin Founder Konstantin Guericke & Allen Blue

Recent Google Panda Changes

Google algorithm changes - A large number of web pages lost their PR and search rankings. Several websites were banned. A large number of URLs were blocked. All in all, it was a major setback for the whole SEO and internet marketing industry
All the damage has been done. Those who were hit by Google panda changes are now no where in the search results. And they are struggling to attain their lost search engine rankings. So the important thing now for all the SEO experts and internet marketers is that how they can deal with Google panda changes. What they can do to reach at the top page of search results again?
Here are a few most important tips for those who have been hit by Google algorithm changes and need to join the race again.
  • The first and the most important thing that you need to do is stop doing what you have been doing in the past. Stop using those internet marketing methods and techniques, whether white hat or webspam. Do not use the same old methods again. Give your internet marketing and linkbuilding a break for at least two months. If you will keep doing the SEO in the same way as you have been doing it in the past, it will not going to work at all. This is because you have already been penalized for that.

  • Content is the most important factor now. Google now ranks web pages based on their content. So if you want to get back your lost ranking, you need to keep your content fresh, informative, original, useful, unique and free from errors. Updating and changing the content from time to time is also very important. If you have a 5 page website and you do not change the content for 6 months, your ranking will not improve much.
  • When it comes to fresh and unique content, you cannot do it without a blog. A blog is a must for every website whether it be a business website, an online store or any thing. There are numerous advantages of using a blog. The best is, it helps you in providing your readers with informative content. And this is what Google wants. It needs you to focus on readers. Write for readers. Post for humans. Not for search engines.
  • Stick to white hat SEO. Avoid using webspam SEO techniques. No shortcuts. If you will use shortcuts and automated SEO methods to promote your web pages, Google will block your domain permanently. And yes it can. There are domains that have been blocked permanently by Google. So if you assume or you think that you can dodge search engines easily, you are living in a fool's paradise. Stick to white hat methods because this is the only choice you have now. 
There is not much you can do to improve your search engine rankings after Google panda updates. But if you will stick to these tips, I am sure you can enjoy a better ranking very soon. But it will take time. Write. Post. Wait. And see how things change within a few months.

Saturday 15 September 2012

Google Update Panda 4.0 to 14 September



Google Update for SEO chatter and webmaster to major Panda update 4.0 release an update to the diversity of the search results.and this update focus on increased traffic and solid conversions of your site, I request to all website permotion friend do limited work with high qulity.

Monday 10 September 2012

Free Article List with PR and DA


1 http://www.ezinearticles.com 6 96
2 http://www.articlesbase.com 6 86
3 http://www.zimbio.com 5 89
4 http://www.articletrader.com 5 78
5 http://www.articlecity.com 5 74
6 http://www.articlevoid.com 5 75
7 http://www.sooperarticles.com 5 81
8 http://www.articlesnatch.com 5 67
9 http://www.goarticles.com 5 90
10 http://www.ideamarketers.com 4 57
11 http://www.articlerich.com 3 59
12 http://www.articlesxpert.com 2 76
13 http://www.articlecell.com 2 53
14 http://www.article.directory4u.org 3 45
15 http://www.articlestreet.com 2 57
16 http://www.snipsly.com 3 49
17 http://www.articleseen.com 2 61
18 http://www.selfgrowth.com 6 86
19 http://www.articlealley.com 4 83
20 http://www.basearticles.com 4 60
21 http://www.articlefeeder.com 3 59
22 http://www.anyarticles.com 3 39
23 http://www.amazines.com 2 76
24 http://www.articlecube.com 3 65
25 http://www.howtoadvice.com 4 61
26 http://www.1888articles.com 4 50
27 http://www.thefreelibrary.com 7 88
28 http://www.allbestarticles.com 3 45
29 http://www.articlebiz.com 4 62
30 http://www.articlemonkeys.com 3 50
31 http://www.populararticles.com 4 46
32 http://www.articleclick.com 4 64
33 http://www.isnare.com 5 80
34 http://www.articledashboard.com 5 83
35 http://www.americanchronicle.com 5 77
36 http://www.promotionworld.com 5 69
37 http://www.goodinfohome.com 3 55
38 http://www.articlegeek.com 4 62
39 http://www.articlesfactory.com 4 74
40 http://www.eddyarticles.com 3 36
41 http://www.articleon.com 4 37
42 http://www.content4reprint.com 2 53
43 http://www.triond.com 5 70
44 http://www.streetarticles.com 3 50
45 http://www.tongshu.net 2 40

Wednesday 29 August 2012

SEO Interview Question


1.      What is the recent change in Google Analytics? – Real time visitors info, visitors flow, webmaster tools SEO data and website speed data. Read more here http://analytics.blogspot.com/
2.      How to handle the duplicate page in the website? – using canonical tag. Read more here http://www.seomoz.org/blog/canonical-url-tag-the-most-important-advancement-in-seo-practices-since-sitemaps
3.      What are the types of CSS and which is better for SEO? – 3 types, Internal CSS, inline CSS and external CSS. Read more about CSS types here at http://www.expression-web-tutorial.com/Types_CSS_Styles.html. The external CSS is best for SEO purpose. Read why to use external CSS http://www.basictips.com/tips/article_64.shtml
4.      How many heading tags are there in HTML? – 6 tags, from H1 to H6
5.      Can we use more than one H1 on a single webpage? – Of course, if there is a need of describing two related topics on the same page then we can use, but using more than 2 or 3 will not provide any credit to the search engines.  Matt Cutts advise on using more than one H1 tag http://www.youtube.com/watch?v=GIn5qJKU8VM
6.      Italic or Bold, which is more useful? – Both are almost same but Italic have a slight more better for keyword targeting on the webpage. Read more here http://www.seomoz.org/blog/perfecting-keyword-targeting-on-page-optimization
7.      What are top SEO ranking factors? – Quality of content on the webpage, quality and quantity of backlinks to the webpage, anchor text used in the backlinks, domain authority, social sharing metrics and some other traffic metrics like page CTR, bounce rate and average time on the webpage. Read more here http://www.seomoz.org/article/search-ranking-factors and here http://www.searchengineoptimizationjournal.com/2010/01/14/google-ranking-factors/
8.      What is the criteria for removing a webpage from Google search index? – It should return a 404 not found error or it should be 301 permanently redirected.
9.      Some basic and quick steps to increase the webpage speed. – removing the unused code and scripts. Replacing internal and inline CSS with the external CSS. Using web server’s page compression methods. Using small sized images or minimizing the no. of images.
10.  What is CTR? – It is Click Through Rate. Read more about CTR here http://en.wikipedia.org/wiki/Clickthrough_rate
11.  What is CTA? – It is Call to Action. Read more here  http://en.wikipedia.org/wiki/Call_to_action_(marketing)
12.  Which are the most important area to include your keywords? – Page title, CTR, website malware errors and submit the XML sitemap.
13.  What is and Body text are the most important areas where we can include keywords for the SEO purpose.
14.  What are webmaster tools? – Webmaster tools is a free service by Google from where we can get free Indexing data, backlinks information, crawl errors, search queriesthe best way to maximize the frequency of crawling of your website by search engines? – Frequently adding new, original and quality content on the website.
15.  Do you know who is Danny Sullivan? – He is a Journalist who covers the field of web search, considered as search engine guru and editor at searchengineland.com
16.  Who is Matt Cutts? – He is the head of web spam team at Google. Read more about Matt Cutts here: http://www.mattcutts.com/blog/
17.  What is the best criterion to identify the value of a backlink? – The authority of the domain, quality of the content on the page where the backlink is provided and then the page rank of the website.
18.  What is keyword proximity? – Keyword Proximity is a measurement criteria of the closeness of the keywords within the Page Title, Meta Description and Body Text.
19.  What is keyword prominence? – Keyword prominence is the location of the keywords in the page title, meta description and body text…..Read more about prominence at: http://www.seoglossary.com/article/64
20.  Difference between exit rate and bounce rate? – Bounce rate is the percentage of people who leaves a particular website just after visiting a single page on this and exit rate refers to the percentage of people who leaves from a particular page….read more here http://www.blindfiveyearold.com/bounce-rate-vs-exit-rate
21.  What is the Panda update and which is its current version? – Panda is a search algorithm update by the Google to take on the content farms, low quality websites and the websites getting low quality backlinks, Google removed a lot of the webpage from the higher search index during this update and the current version of Panda is 2.5.3 updated on October 19/20th Oct. 2011…read here for latest panda updates http://www.seroundtable.com/tag/panda
22.  What was caffeine update? – Caffeine update was rolled out by Google in June 2010 and the main purpose of this update was to include more fresh results in the search index, at least 50%..read more about caffeine update here http://googleblog.blogspot.com/2010/06/our-new-search-index-caffeine.html
23.  A customer can give you an access to only one tool, which one will you choose, Webmasters or Analytics? – Of Course Webmaster tools, because these are almost the essential tools for the search engine optimization, we can have some analytics data in the webmasters as well. But now due to the inclusion of webmaster data in Analytics, we would like to have access to Analytics.
24.  What is 404? – It is a server error code which is returned by the server what a particular webpage or the file is missing from the webhost server.
25.  What is 301 redirect? – It is a SEO friendly version of permanent redirect for the webpages or the domains. Read more about 301 redirect here http://www.webconfs.com/how-to-redirect-a-webpage.php
26.  What is 302 redirect? – It is a temporary redirect. Read more here http://www.internetofficer.com/seo/302-redirect/
27.  What is robots.txt? – Robots.txt is a text file used to give instructions to the search engine crawlers about the caching and indexing of a webpage, domain, directory or a file of a website. Read more here http://www.robotstxt.org/
28.  What are the other methods to restrict a webpage from the search index? – we can use noindex meta tag. Read more here http://www.robotstxt.org/meta.html
29.  What are Google Webmaster Tools crawl errors? – Crawl errors provides the information about the URL’s of your website which are not accessible but linked from somewhere. Read more here http://www.google.com/support/webmasters/bin/answer.py?answer=35120
30.  What is a landing page? – a landing page is a page in the website which is designed to attract the visitors to contact/subscribe/buy a service or the product by reading few lines of important information about that particular service or the product on that page. Read more about landing page here http://www.copyblogger.com/landing-pages/


Friday 17 August 2012

Free Social Bookmarking List


http://www.digg.com
http://www.delicious.com
http://www.url.org
http://www.reddit.com
http://www.stumbleupon.com
http://www.nowpublic.com
http://www.dzone.com
http://www.bibsonomy.org
http://www.connotea.org
http://www.buddymarks.com
http://www.tagza.com
http://www.newsmeback.com
http://www.mylinkvault.com
http://www.humsurfer.com
http://www.business-planet.net
http://www.yemle.com
http://www.arrivenews.com
http://www.mytitbits.com
http://www.anybookmarks.com
http://www.kojaxx.com
http://www.social-bookmarkz.info
http://www.yoogr.com
http://www.linkvote.com
http://www.everyonehere.info
http://www.yoopoke.com
http://www.way2bookmarks.com
http://www.boomarking.com
http://www.easybookmarks.info
http://www.digg-digg.com
http://www.diigo.com
http://www.jumbobookmarks.com
http://www.podipoda.com
http://www.hillera.com
http://www.bookmarkalley.com
http://www.linking-directory.com
http://www.onlinesocialbookmarking.com
http://www.malaysiastory.com
http://www.releaseurls.com
http://www.storymint.com
http://www.bubblemarks.com
http://www.bestofindya.com
http://www.markurls.com
http://www.101ako.com
http://www.bookmarks.sadiakomal.com
http://www.houstonmarcha.info
http://www.easytolinks.com
http://www.social-bookmarking-site.com
http://www.vermontaco.org
http://www.diggoz.cyberfeeder.com
http://www.emusar.org
http://www.bookmarkscube.com
http://www.bukmark.net
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http://www.usbmemo.com
http://www.webseobest.com
http://www.heliumbeta.com
http://www.site.3uz.com
http://www.diggit.in
http://www.readandrefer.com
http://www.dailynewshype.com
http://www.choowawa.com
http://www.mynewsmarker.com
http://www.pligg.in
http://www.123socialbookmarking.com
http://www.sharoviki.ru
http://www.webbuildingnews.net
http://www.yehiapress.org
http://www.favrbrands.com
http://www.mettablog.com
http://www.namama.net
http://www.startupbug.com
http://www.musicrati.com
http://www.techaker.com
http://www.webample.com
http://www.backlinkdofollow.com
http://www.backlinkstate.com
http://www.biqboq.com
http://blv-socialbookmarking.com
http://www.bookmarkking.info
http://www.bookmarkindonesia.com
http://www.bookmarkgo.info
http://www.bookmarkshut.info
http://www.bookmarkspad.com
http://www.bookmarkwheel.info
http://www.dizzedlink.info
http://www.figg.ehila.net
http://www.cloudytags.info
http://www.latestbookmarks.com
http://www.linksmarker.info
http://www.liiink.com
http://www.jetkitty.com
http://www.medicalschoolresources.com
http://www.newsinweb.net
http://www.scholarlinks.net
http://www.ratebookmarks.com
http://www.linksubmitz.com
http://www.urselections.com
http://www.dekut.com
http://www.news-up.info
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http://www.fwisp.com
http://www.headusnext.com
http://www.flashbuzz.info
http://www.pillfish.net
http://www.socialbookmark.info
http://www.skinggle.com
http://www.anytimelinks.com
http://www.bendasite.com
http://www.gotagged.com
http://www.bookmarks.pinkooo.com
http://www.9orbs.com
http://www.my-burroughs.com
http://www.blv-socialbookmarking.com
http://www.arisf.com
http://www.applesense.com
http://www.blinklist.com
http://www.bookmark-manager.com
http://www.hibo5k.com
http://www.tourdion.com
http://www.social-bookmarking.net
http://www.jeqq.com
http://www.rambhai.com
http://www.rebookmarks.com
http://www.socialwebmarks.com
http://www.sociopost.com
http://www.humansthink.com
http://www.scoopit.co.nz
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http://www.bookmarkciti.com
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http://www.bookmarkdevil.com
http://www.indimine.com
http://www.clickfor.net
http://www.buzz.ready2beat.com
http://www.suggestbookmark.info
http://www.getaconnect.com
http://www.juiceuplinks.info
http://www.bookmarkgroups.com
http://www.a2zbookmarks.com
http://www.msbookmarks.com
http://www.networkingsocial.info
http://www.chipmark.com
http://www.hubtags.info
http://www.bitlinks.info
http://www.classicbookmarks.com
http://www.seedsimple.com
http://www.aus-web-directory.com
http://www.bookmarkall.com
http://www.wedigg.co.uk
http://www.jetdonkey.com
http://www.qualitybacklinksz.com
http://www.submitanewstory.com
http://www.voteforduane.org
http://www.dpm-cp.com
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http://www.everyonehere.info
http://www.kudweb.com
http://www.omgrobots.net
http://www.bookmarkcount.com
http://www.booggo.com
http://www.wikilinked.com
http://www.pliggly.com
http://www.cgih.info
http://www.sjbb.org
http://www.azbookmark.com
http://www.ibookmaven.com
http://www.yoomark.com
http://www.look-at-that.com
http://www.index4.in
http://www.livebookmark.info
http://www.vodzone.com
http://www.esocialbookmarks.com
http://www.worldoftags.com
http://www.ezyspot.com
http://www.drilldevice.info
http://www.uspcolumns.info
http://www.pligy.com
http://www.madstyles.com
http://www.juicyworm.com
http://www.everyonehere.info
http://www.kudweb.com
http://www.wikilinked.com
http://www.pliggly.com
http://www.cgih.info
http://www.sjbb.org
http://www.azbookmark.com
http://www.ibookmaven.com
http://www.burninginfo.com